Invest in OURTOR
The world's first ExploreTech platform. Help us build the global travel treasure quest — a new behaviour layer for how humanity explores the planet, powered by AI, story and treasure.
Travel is outdated for the modern traveller
The treasures are still there. We've just stopped discovering them.
Travellers are frustrated
Travel is outdated for the modern explorer. People want an on-demand, technical experience — and the old tools hand them a checklist.
Destinations are struggling
Overcrowding with no movement data and no tools to manage it. The places that need visitors spread out have no way to steer them.
The market is ready
Tourism boards in 190+ countries are actively seeking smart visitor-management tools. The demand is already in the room.
What if travel felt like an adventure again?
Imagine if Google Maps became personal.
Imagine if Pokemon GO became meaningful.
Imagine if TikTok connected you to the real world.
That's OURTOR. Positioned to own the ExploreTech category before anyone else does.
A personalised treasure hunt in your pocket
AI-powered personalisation
Your Travel DNA learns what you love, where you go and how you travel — no two users ever have the same experience.
Treasure exploration
Hidden places, untold stories and digital artefacts — treasure is layered over the real world, ready to be found.
Story-driven discovery
Every place arrives wrapped in the story that makes it worth standing in front of, not just a pin on a map.
Live events & achievements
Real-world hunts and achievements turn a city break into something you finish, collect and share.
Three curves crossing at once
AI makes it possible
Machine learning now enables hyper-relevant, real-time recommendations at scale — tailored to every individual traveller.
Smartphones make the world playable
Mobile penetration and always-on connectivity have turned every street corner into an opportunity for discovery.
Experiences, not information
The shift from passive consumption to active participation is reshaping what people expect from travel apps.
Three massive, growing markets — one intersection
Global travel app market
Growing fast — a new generation expects travel to be personal, social and interactive.
Gen Z & millennial travellers
Seeking immersive, gamified experiences over passive guidebook consumption.
190+ countries
With tourism boards actively seeking smart visitor-management tools.
Market context: UNWTO / Statista.
Three revenue streams from day one
Consumer
- In-app purchases
- Subscriptions
- Tips
B2B
- White-label partner integrations
- Tourism board data tools
- Affiliation commissions
Future
- Brand sponsorships
- Location-based advertising
- Travel data licensing
Built. Tested. Ready to scale.
- 25 years of tour guiding expertise through Tor's Tours
- iOS product developed
- Android development underway
- Alpha rollout preparation underway
- Real-world treasure hunts and activations already run
- Tourism-industry relationships established
Travel expertise building tech
This is not a tech company guessing at travel. This is 25 years of guiding, storytelling and place identity — building the platform that travel has been waiting for.
Tor Webster
Founder & Visionary
25 years as a professional tour guide. Deep expertise in travel psychology, storytelling and place identity.
Gabriel Moon
Co-Founder & CTO
Next-generation developer and systems architect. Leads engineering, AI integration and platform development.
Let's build the world's first ExploreTech platform together
The treasure is real. The opportunity is now. The world is waiting to be explored.
Find us at TIS Seville, 6-8 October 2026 — Stand A117.